Mobile browsers is a growing and crowded market
Rumors about Samsung seem to be a glimpse into what they are planning for the future. And in the latest rumors, it seems that Samsung may be building their own mobile browsers for their Galaxy smart phones. That would include the very popular Galaxy S3. The reason they are considering this is their past history. The default browser in the Android OS for the Galaxy S II was not performing as well as it could. So, Samsung made changes to it and improved the quality and performance. One would assume they want to do the same on a more permanent basis.
The rumors are being reported by Android Central and by TechRadar. The problem for Samsung if this rumor is accurate is that they are entering an area which is going to see a lot of competition. Google’s Chrome has been released and running it on my Galaxy S3, it is a great replacement for the default browser. On the left is the default browser and on the right is the Chrome browser for comparison. Not much difference, except that the Chrome browser is showing the URL.
According to the rumors, Samsung is going to be using WebKit to develop their own mobile browser and is reportedly hiring WebKit developers. This would put them in a direct competition with Google’s Chrome and Apple’s Safari mobile browsers. With the growth that Samsung has had over the past few years, they are a major player and probably feel they must differentiate themselves from the other companies. They have done a great job in developing their flagship Galaxy S3.
Whether developing their own browser will be a worthwhile endeavor remains to be seen.